In a world of challenger and traditional banks in fierce competition, this project aimed to shine a light on the good that can come from banking. Triodos Bank has a mission to be ethical & transparent in the way they use their money, this inspired me to refresh their visual identity to appeal to a younger, more proactive generation.

The name 'Triodos' is derived from Greek 'tri hodos' meaning 3 roads (people, planet, profit). I wanted to build on this foundation to catapult their brand so it's fresher, bolder, and more daring in order to disrupt the financial sector, allowing Triodos to expose what big banks are really up to, whilst offering a transparent alternative that truly gives back to the world.